People are getting attracted towards bakery and confectionary products especially to satisfy their sweet tooth. As additives help to enhance the shelf life and ensure the nutrition, attractiveness, and safety of the product they are widely used in the food industry.
The global frozen bakery additives market is growing exponentially in the last few years. This is due to the increase in the inclination of the consumer towards convenience and quality food. Consumers are emphasizing enhanced product quality with reasonable prices and frozen bakery additives serve as an ideal ingredient to improve the color, texture, and emulsifying agents which in turn is fueling the growth of the global market. Growing demand for processed foods, ready-to-bake foods, and rapidly growing bakery manufacturers in developing countries are contributing to the growth of the global market. In addition to this, an increase in demand for cakes and pizza from the young generation is also among the crucial factors that are fostering the growth of the market. Moreover, the increase in focus of the major players on energy saving technologies and minimal food waste in food processing is further escalating the growth of the market. Furthermore, innovations in products and a rise in R&D activities are likely to generate ample opportunities for the growth of the global market during the forecast period.
The global frozen bakery additives market is segregated based on type, application, and region. The type application consists of colors & flavors, emulsifiers, enzymes, reducing agents, oxidizing agents, preservatives, and others. The application segment is split into bread, cakes, pastries, pizza crusts, and others.
Geographically, Europe is estimated to lead the global frozen bakery additives market during the forecast period. This is majorly due to the factors such as growing demand for processed food, rapidly growing bakery & confectionery industry, and presence of key players. North America is expected to grow at a healthy rate owing to increase in demand for convenience food owing to busy lifestyles and changes in food habits. Asia Pacific is expected to generate a significant share during the forecast period.
Archer Daniels Midland Co., David Michael & Co, Sensient Technologies Corp., Puratos Group N.V., E.I. Dupont De Nemours & Company, Associated British Foods Plc, Jungbunzlauer AG, Rise Baking Co., Shenzhen Leveking Bio-Engineering Co. Ltd., Purac Biochem B.V., Lasenor Emul S.L., and Palsgaard A/S are some of the major players that are operating in the global frozen bakery additives market.
In March 2020, Rise Baking Co. to bring innovation and additional products to the market has stretch to an agreement to secure the Dawn Foods frozen manufacturing business of North America.