Ice creams and frozen desserts are among the important products manufactured by the frozen food industry. They are usually consumed as refreshments alone or after the meal. These products are made of milk, blended with various different flavors and fruits. So, the surging demand for ice creams and frozen desserts are foreseen to drive the global ice creams & frozen desserts market.
These products have several nutritional benefits and thus are emerging as one of the most preferred products among adults and kids. Moreover, the increasing population across the world, rising disposable income, and rising awareness among the people about the benefits are estimated to uplift the overall market growth within the forecast period. Nevertheless, the market is likely to witness a hindrance due to increased preference for healthy foods, which is also encouraging the key manufacturers to come up with low-calorie products for the consumers, with improved business and marketing strategies. Another factor hampering the market growth is the picky nature of the consumers due to which not all flavors will go down well with them.
The pandemic resulted in a global emergency across the world. It has made a frenzy circumstance among the buyers with a temporary lockdown and thus a setback of retail locations trying to moderate the spread of the infection. This prompted bulk buying among the buyers, especially for the products with longer shelf life, like frozen desserts. The COVID-19 flare-up doesn’t affect the cost of frozen desserts, however, it is assessed that the prices will surge after the lockdown is over. The producers are relied upon to expand the prices of frozen desserts attributable to the expansion in operational expense, raw material cost, and to beat the losses occurred because of the pandemic.
The global ice creams & frozen desserts market is broadly classified into product type, application, and region. The product type segment is divided into frozen custard, ice cream, sorbet, frozen yogurt, etc. Based on application, the market is classified into online retailers, convenience stores, independent retailers, and hypermarkets & supermarkets.
Geographically, the global ice creams & frozen desserts market is likely to be dominated by North America with the highest market share, volume, and total revenue. The region is further trailed by Europe. This is due to investments by the key players in launching new variants in terms of low fat and distinguished flavors. Moreover, Asia Pacific is also expected to witness notable growth, majorly contributed by Japan and China within the forecast period. In addition, increased adoption and consumption of yogurt of new flavors in these nations, including India is another significant factor behind regional growth.
The global ice creams & frozen desserts market is dominated by the players such as Nestle SA, Baskin-Robbins, Danone Groupe SA, Unilever, Cielo USA, Ben & Jerry’s Homemade Holdings Inc., and Kraft Foods Group Inc. To cite, a US-based ice cream company, known for its low-calorie products, Halo Top is experimenting and influencing the market to expand its reach. This is affecting the giants such as General Mills and Unilever.