Bean pasta is getting more traction in developed countries owing to its simplicity and nutrient content. Most of the dried pasta is prepared from chickpeas, black beans, or lentils that contain more fiber and protein compared to regular pasta. Bean pasta has twice the protein and four times the fiber of regular pasta, with fewer carbs. With the variety of products available in the market, consumption of bean pasta has surge steadily over the last couple of years.
The global bean pasta market is mainly driven by an increase in consumption of gluten free food products. Recent stats showed more than 3 million people in the United States follow a gluten-free diet. Also, the number for gluten free diet follower has increased up to 6% globally. This has significantly triggered the shift in regular pasta eaters. Additionally, availability of ready to eat products in the market also contributes to the growth of the market. On the other side, low awareness regarding benefits of the bean pasta and varied opinion about its taste may hamper the growth of the market. However, increase in consumption of healthy food and new product launch by key market players will offer better growth opportunities to the market.
The global bean pasta market is categorized based on nature, product type, pasta type, packaging type, and region. Based on nature, the global market is classified as organic and conventional. The product type segment is bifurcated as black bean pasta, white bean pasta, mung bean pasta, soybean pasta, adzuki bean pasta, green bean, and edamame. By pasta type, the global market for bean pasta is divided into fettuccine, spaghetti, rotini, penne, shell, elbow, and others. The packaging types are categorized as cartons, pouches, and cans.
North America is projected to remain as the leader in the global bean pasta market. Factors that are fueling the market growth in this region include presence of key manufacturers, a large domestic market, and increase in awareness regarding consumption of gluten free food. The percentage of gluten free food consumers in the US is nearly 12% which is expected to increase over the forecast period. Europe is anticipated to remain the second largest market, whereas, Asia Pacific is projected to be the most lucrative region for the growth of the market during the forecast period.
Some of the key players in the global bean pasta market include Explore Cuisine, Ceres Organics, Gold Harbor and Trader Joe’s, Harvest Innovations, Jinan Mintian Flour Co., Ltd., Liviva Foods, Nutrinoodle, Pedon Spa, The Only Bean, and Trader Joe’s.
Explore Cuisine, a major alternative pasta brand, declared that they are going to add a stirring new pasta to their better-for-you pasta alternative, ‘Fava Bean Fusilli’, the only organic gluten-free pasta made from fava beans.
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