Bakery premixes are utilized in the production of different bakery products. It offers a variety of colors, texture, and taste to the bakery products like pastry, cake, donut, muffins, bread rolls, bakery improvers, baking flour, and white bread rolls. It is a combination of ingredients making up to half of the end products. The bakery premixes offer various benefits like greater product consistency and low chances of incorrect measurement of raw material in the process of making bakery products. It has also lowered inventory and labor costs. Bakery premixes include customized and leavening combos of flours in different products.
The growing demand for customized bread base products with different formulations in baking products owing to the rapidly transforming consumer preferences is one of the primary factors escalating the growth of the global bakery premixes market. Also, the hectic and tight schedule of people is further propelling the demand for such bakery premixes that require minimum time for meal preparation. Furthermore, the growing population of working women and the surging trend of on-the-go breakfast are also responsible for the spike in the adoption of bakery premixes all across the globe. Manufacturers are boosting their investments to increase the research and development activities in order to launch distinctive products with natural ingredients in the market. There is a significant demand for the bakery premixes with clean and natural ingredient labels all across the globe.
The global bakery premixes market can be segmented into application, type, and region.
By application, the market can be segmented into bakery products and bread products.
By type, the market can be segmented into dough concentrates, dough base mix, and complete mix. The complete mix segment accounts for the largest share in the global bakery premixes market as only water is required to be added to the final product.
North America accounts for the largest share in the global bakery premixes market due to the growing consumer awareness regarding the benefits of customized premixes in bakery products. Also, the incorporation of essential natural ingredients like minerals and vitamins will significantly promulgate the growth of the regional market.
Some of the significant players in the global bakery premixes market are Bakels Worldwide, Archer Daniels Midland Company, Swiss Bake Ingredients Pvt Ltd, Allied Mills, Karl Fazer, WATSON-INC, Manildra Group, Puratos, Lesaffre, Echema Technologies LLC, and Enhance Proteins Ltd. To cite, Karl Fazer launched different types of Bakery products namely, Fazer Kinuskimarenkileivos and Fazer Suklaamarenkileivos in April 2019. The range has helped the company to strengthen its portfolio and expand its customer base.