Dairy beverages are rich in their nutritional properties and a source of energy for people. These beverages are known to be a healthy source of refreshment for all age groups. Dairy beverages comprise powder milk, buttermilk, yogurt, condensed milk, and others. Dairy beverages comprise several essential minerals and vitamins such as omega 3, calcium, phytosterol, fiber, protein, magnesium, etc., and are used widely in the making of several dairy items, bakeries, confectionery, etc.
Rising demand from consumers for easy-to-drink and nutrition-rich beverages are among the leading factor behind the growth in the global dairy beverage market. In addition, the notable rise in probiotic beverage consumption across the globe is estimated to fuel the market demand. The special techniques utilized by the makers to help the utilization of dairy beverages like the accessibility of the sterilized milk have fundamentally supported the market growth. The sterilized milk variant has a nearly longer time span of usability and it doesn’t form much cream on the top inferable from the homogeneous handling of the item. Additionally, this milk aids people to store it for a longer duration increasing its market demand over the forecast period. In addition, the thorough marketing techniques and government norms regarding food consumption and manufacturing such as doorstep delivery services have reinforced the development of the global market.
The global dairy beverage market is segregated into packaging, category, distribution channel, type, and region. In terms of distribution channel, the global market is divided into convenience stores, specialty stores, hypermarkets, etc. In terms of packaging, the market is segmented into cartons, cans, and bottles. On the basis of type, the global dairy beverage market is divided into buttermilk, kefir, milk, and so on. Among these, the milk segment is likely to lead the global market within the forecast period. The category segment is bifurcated into flavored and unflavored beverages.
Geographically, the North America region is likely to lead the global dairy beverage market within the forecast period attributed to increased consumption of functional drinks. In addition, the notable rise in the working class people is also driving the ready-to-drink industry which as a result is uplifting the development in the regional market. The region is trailed by the Asia Pacific expected to account for a significant market share in the coming years because of the developing economies such as India and Vietnam that are among the major dairy beverage consumers in the region. Europe is another promising region to contribute to the growth of the global market.
The key players operating in the global dairy beverage market are Uelzena Group, Dairy Farmers of America, Inc., Interfood, Inc., Dean Foods Company, The Dannon Company, Inc., Agri-Mark, Inc., Yoplait, Inc., Grupo Leche Pascual SA, The Whitewave Foods Company, Organic Valley, Lactalis Group, and so on. To cite, Morinaga Nutritional Foods Inc. came up with a new Japanese variant of the yogurt drink with low-fat in its Alove brand. This variant is made available in three flavors namely coconut, strawberry banana, and aloe vera.