Europe pasta and noodles market in 2019 was approximately USD 12,884 Million. The market is expected to grow at a CAGR of 1.4% and is anticipated to reach around USD 14100 Million by 2026.
Pasta is a type of food that is formed by creating dough prepared with durum wheat semolina / flour or whole durum wheat semolina / flour, water and even may add eggs. The noodles are formed by combining fine wheat flour and alkaline salts. These quick meals are carbohydrate-based foods and are typically served with different flavors and sauces or other seasonings.
The growth of the Europe pasta and noodle market is primarily driven by a rapidly changing lifestyle. In addition, the increasing working population across the country has changed the patterns of food consumption in recent years. As pasta and noodles are the convenient food products that are ready-to-cook, offer versatility, working professionals and younger population with busy lifestyles are preferring convenience food options. Therefore, such factors are significantly increasing the consumption of pasta and noodles over the past few years. In addition, the organic food retail sector is expected to boost the sales for pasta and noodles in the near future with the rising numbers of hypermarkets, supermarkets, department stores, on-line grocery platforms, and convenience stores throughout the country. Furthermore, food manufacturers adding attractive flavors in their product offering coupled with various types of packaging options is also expected to fuel the demand for the market in years to come.
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Europe pasta and noodles market has been segmented into type, product type, and sales channel. The type segment has been classified into pasta and noodles. Based on product type, the market has been categorized into ambient, dried, and chilled. The dried type dominated the market in 2019 as these are designed in such a way that it only needs to be boiled with water for consumption. For taste, consumers can add sauces or any types of seasonings. It also has long shelf-life. Based on sales channel, the market has been segregated into hypermarket/supermarket, convenience store, online store, and others. The hypermarket/supermarket distribution channel is the leading segment among the others in 2019.
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On the basis of geography, the market has been analyzed into Germany, France, The U.K., Italy, Spain, and Rest of Europe. The Italian region is leading the market and it is anticipated that it will maintain its position over the forecast period as pasta is the staple food in Italy. As per survey, Italy has the highest pasta intake, with the majority of the European Union eating smaller quantities. Moreover, the HoReCa industry (hotels, restaurants and cafés) is expected to accelerate the demand for the pasta and noodles in the near future in this region.
Some of the essential players operating in the Europe pasta and noodles market, but not restricted to include are Nestlé, Barilla, Kraft Heinz Company, ITC, Conagra Brands, Newlat, Nissin Foods, De Cecco, BRF S.A., and Ebro Foods S.A among others.
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