Instant cereals are among the healthier alternatives to traditional breakfast staples such as meat-based dishes, high-calorie spreads, or white bread. Rice, barley, semolina, oats, rye, legumes, and buckwheat are just a few of the cereals used to make them. Instant cereals are high in fiber, which helps boost the body’s digestive function.
Food manufacturers are responding to the rising demand for value-added instant cereal in many nations by offering a nutritious breakfast option with extra nutrients. Working folks prefer alternative healthy breakfasts to the quick-to-eat convenience breakfast. Increased female engagement in the workplace, as well as fast-paced lifestyles, are all driving demand for instant cereals around the world, particularly in developed nations. All such factors are majorly contributing to the growth of the global instant cereals market. In developing countries, the demand for products with high protein content and high protein fiber content is skyrocketing owing to an increase in health concerns and growing inclination towards fitness & well-being of health which in turn is fostering the market growth. On the other hand, the easy availability of junk and ready-to-eat food products through several sale channels may hamper the growth of the market over the forecast period.
The global instant cereals market is fragmented based on distribution channel, type, and region. Based on distribution channel, the global market is classified into online stores, grocery stores, and supermarkets/hypermarkets. Rice, oats, rye, barley, semolina, buckwheat, legumes, and others are the type of instant cereals available in the market.
Europe is predicted to lead the global instant cereals market in terms of revenue and it is expected to continue the trend during the forecast period. Countries such as Germany, Italy, and France are the primary markets for instant cereals in Europe. Instant cereals market in North America is likely to grow at a healthy rate over the forecast period. Factors, for instance, increase in expenditure on nutritious food products for good physical health and presence of major market players are contributing to significant revenue generation in the region. Asia Pacific is predicted to be the most lucrative regional market for instant cereals. Key factors such as increase in disposable income, rising awareness regarding consumption of healthy food, restless work life, and presence of large number of local cereals producers are collectively contributing to the rapid growth of the market in Asia Pacific.
Some of the predominant players functioning in the global instant cereals market include NutreMill, Quaker, PepsiCo Inc., General Mills, Unisoy, Marico, Kellogs, Seamild, Nestle, and Gold Kili among others.
In April 2016, Quaker announced the introduction of two new delicious super grain varieties- Quaker SuperGrains Instant Hot Cereal and Real Medleys SuperGrains Granola to the breakfast table. These new products are a powerful way to help start the day, with a healthy blend of grains like rye, barley, oats, and more.
Get Sample of this Research Report for more Insights – https://www.marketresearchstore.com/sample/instant-cereals-market-812615