Sugar-free food and beverages are products that possess no sugar content in them except the natural sugar content. These are largely consumed by the people who are suffering from obesity, diabetes, and other health-associated problems.
The ever-growing realization of the threat to health on consuming processed food is fueling the growth of the global sugar-free food and beverages market. The massive transformation from conventional dietary habits towards the health-conscious one is inducing manufacturers to bring distinct and innovative products to meet the surging demand from customers. Sugar-free, gluten-free, lactose-free, and dairy-free are some of the ongoing trendy products in the market. The growing prevalence of obesity and diabetes is further pushing individuals to consume sugar-free alternatives. In addition, the growing number of fitness enthusiasts demanding low-calorie beverages and healthy sugar substitutes are further likely to support the growth of the market.
The global sugar-free food and beverages market can be segmented into the distribution channel, product, and region.
By distribution channel, the market can be segmented into online stores, specialty stores, convenience stores, supermarkets, and other channels. The supermarket stores segment holds the largest share in the global market due to the high preference of people towards supermarket shopping owing to the presence of a wide range of products. The online segment is growing significantly due to the convenience offered, like at-home delivery, along with huge discounts on several products.
By product, the market can be segmented into bakery, confectionery, dairy beverages, and other products.
North America accounts for the largest share in the global sugar-free food and beverages market due to the high incidences of obesity and diabetes among people in the region. Also, the growing number of fitness enthusiasts demanding low-calorie beverages is further likely to complement the growth of the regional market.
Asia Pacific is likely to be the fastest-growing region in the global market over the forthcoming years due to the presence of prominent market leaders in the region.
Some of the significant players in the global sugar-free food and beverages market are Coca-Cola, Mars, Kellogg, Nestle, Kraft Heinz, Hershey, PepsiCo, and Unilever. To cite, Nestlé S.A. in 2019 invented an innovative way to produce chocolate without the requirement to compliment sugar and relying on the leftover material from cocoa plants for sweetening.
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