Ice cream and frozen desserts are consumed after meals. They are also served as refreshments in between meals. These products are a part of the frozen food industry. Ice cream and frozen desserts are made up of various combinations of cream, milk, fruit, flavors, and others.
The global ice creams & frozen desserts market is highly driven by transforming consumer lifestyle. Ice cream and frozen desserts are a kind of convenient and ready-to-eat meal that can be consumed anywhere anytime. Consumers nowadays are living a more hectic and busy life which does not allow the time to make such dessert foods. Thus, they rely on ready-to-eat ice cream and frozen desserts. However, both adults and kids prefer readymade frozen products due to their pleasing and delicious taste along with the nutritional value contained in them. In addition, the consumption of ice cream and yogurt is at the brim. The global ice creams & frozen desserts market is likely to register significant growth in forthcoming years due to the growing disposable income of people globally along with the surging population. Also, the retail store remains a lucrative option for boosting the consumption of ice cream and frozen desserts. These products are readily available at different retail stores.
A consumer finds it convenient to walk into the store and purchase frozen desserts. However, kids prefer to visit these retail stores, which in turn, also add to the growing popularity of ice creams and frozen desserts. However, giant supermarkets, convenience stores, hypermarkets, and ice cream hubs are also adopting marketing strategies to encourage consumer walk-in, which in turn is likely to create several lucrative growth opportunities in the global market in the forthcoming years. The launch of low-calorie content with nutritional and health value products in the market will also support the growth of the market globally.
The global ice creams & frozen desserts market can be segmented into the distribution channel, type, and region.
By distribution channel, the market can be segmented into specialty stores, convenience stores, supermarkets, and others.
By type, the market can be segmented into ice cream, frozen cake, frozen yogurt, and others.
North America accounts for the largest share in the global ice creams & frozen desserts market due to the high demand for frozen products in the region. Furthermore, the presence of prominent market leaders accentuates the growth of the regional market. The key players are highly concentrating on launching innovative products with new flavors and variants in the market to widen their consumer base. Besides, the growing demand for low-fat frozen products is also likely to augment the growth of the regional market in the forthcoming years.
Asia Pacific is expected to be the fastest-growing region in the global market due to the growing disposable income of the people in the region. Furthermore, the rising consumption of flavored yogurt in regions like India, Japan, and China is also likely to fuel the growth of the regional market in the forthcoming years. Also, the adoption of western culture will positively influence the growth of the regional market.
Some of the significant players in the global ice creams & frozen desserts market are Yili Industrial Group Co Ltd, Unilever Group, Nestle SA, Meiji Co Ltd, Lotte Confectionery Co Ltd, Gujarat Cooperative Milk Marketing Federation Ltd, General Mills Inc., Dairy Farmers of America Inc., Ezaki Glico Co ltd, China Mengniu Dairy Co Ltd, Arla Foods UK Plc., and Bulla Dairy Foods. To cite, Hindustan Unilever Limited in August 2018 acquired Vijaykant Dairy and Food Products Limited for diversifying its frozen desserts portfolio.
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