Naturally derived sweeteners are extracted directly from the food products like coconut sugar, lucuma fruit sugar, agave syrup, brown rice syrup, and honey. This compound contains nutrients and calories that are metabolized whenever they pass through the body. Naturally derived sweeteners have gained immense popularity in recent years due to their health benefits. The plant-derived sweeteners are not harmful like synthetic sweeteners.
The growing health consciousness among people is one of the major factors encouraging the growth of the global naturally derived sweeteners market. Moreover, the rising incidences of serious health diseases including diabetes and cancer are inducing people to adopt naturally derived sweeteners. Also, consumers all across the globe prefer processed food and beverage premixes that can be easily prepared in less time, and thereby the naturally derived sweeteners have emerged as the healthy option to be used in these premixes. A large number of people are adopting a healthy lifestyle and thus people nowadays avoid high calorie and fat content which is likely to further escalate the growth of the market globally in the forthcoming years.
The global naturally derived sweeteners market can be segmented into product, nature, end-user, sales channel, and region.
By product, the market can be segmented into natural sweetener blends, molasses, lucuma fruit sugar, agave syrup, monk fruit sugar, maple syrup, honey, coconut sugar, palm sugar, stevia, and others.
By nature, the market can be segmented into conventional and organic.
By end-user, the market can be segmented into tabletop sweeteners, personal care, pharmaceuticals, beverages, foods, and others. The food segment holds the largest share in the global market due to the transforming consumer preferences towards natural sugars.
By sales channel, the market can be segmented into indirect and direct sales. The direct sale channel segment accounts for the largest share in the global naturally derived sweeteners market.
Asia Pacific accounts for the largest share in the global naturally derived sweeteners market due to the growing demand for natural sweeteners owing to the surging health concerns in the region. The high availability of raw material along with favorable manufacturing incentives is paving the way for vigorous regional market growth in the forthcoming years.
Some of the significant players in the global naturally derived sweeteners market are CN Seeds, Vikima Seed A/S, Rasi Seeds, BrettYoung, SL Agritech Corporation, Ampac Seed, Allied Seed LLC, Imperial Seed Company, FMC Corporation, Barenbrug Holding B.V, Takii & Co. Ltd, Enza Zaden, Rallis India Limited, Longping Hi-tech, UPL Limited, Cortiva Agriscience, Groupe Limagrain, Sakata Seed Corporation, Land O’ Lakes, KWS SAAT SE, Syngenta Group, and Bayer AG. To cite, PureCircle is expected to launch the “next generation” of stevia leaf. It is likely to emerge as an effective sugar replacement.