Milk is a white liquid substance rich in various nutrients. Milk consists of two broad categories namely, whey and casein. Also, there are different types of casein present in the milk. Beta-casein is one such category and A2 milk is its popular variant. A2 milk is found in some specific cows that only produce beta-casein protein-based milk. A2 milk is easy to digest and relatively healthier among various other variants like Holstein, jersey, Guernsey, brown Swiss, and others. A2 milk is highly rich in several required nutrients like protein, vitamin D, potassium, and calcium.

The consumption of A2 milk prevents stomach discomforts like diarrhea, bloating, and gas caused by the consumption of dairy products in lactose-intolerant people. This is the major reason driving the growth of the global A2 milk market vigorously. Besides helping lactose intolerant people, it is a rich source of omega-3 fatty acids. Omega-3 assists in the development and growth of the human body. Moreover, the spike in the demand for functional beverages that effectively aid the digestive problems and offer the associated benefits will promulgate the growth of the global A2 milk market during the forecast period. Currently, the whole world is undergoing a huge transformation in their lifestyle and eating habits. The transformation can be credited to the growing health consciousness among people because presently, a large segment of people is facing acute or chronic disease. Also, the growth in the incidences of lifestyle-related diseases is likely to augment the growth of the market globally in the forthcoming years.

The global A2 milk market can be segmented into distribution channels, packaging, form, and region.

By distribution channel, the market can be segmented into online retail, grocery & convenience stores, supermarket & hypermarkets, and others.

By packaging, the market can be segmented into the bottle, carton, and others.

By form, the market can be segmented into powder and liquid.

North America sweeps out the largest share in the global A2 milk market due to the growing popularity and increasing consumption of A2 milk in the region. The growing A2 milk consumption is also an outcome of the increasing number of people with lactose intolerance.

Some of the significant players in the global A2 milk market are Ripley Farms LLC, Erden Creamery Private Limited, Lion Dairy & Drinks, Urban Farms Milk and Vinamilk, Freedom Foods Group Limited, The A2 Milk Company Limited, Provilac Dairy Farms Pvt. Ltd., Taw River Dairy, and GCMMF. To cite, The A2 Milk Company, the Australia’s leading A2 milk producing company, has launched the low-fat A2 chocolate-flavored milk in 2019. This product line is expected to generate huge revenue for the company in the coming years.