Beer is a widely consumed alcoholic beverage globally. Beers are made by combining different formulations via unique techniques. The specialty beers are regular brewed beers to get the typical style and taste with additional flavors. However, the addition of different spices, fruits and herbs along with varied flavoring like hot pepper and smoked turn regular wear into specialty beer. The ongoing technological advancements in beer brewing methodologies have significantly developed a wide range of specialty beers in the market.
The growth of the global specialty beer market is highly driven by the deep penetration of American bears in European countries. Furthermore, the growing demand for real, innovative, and exotic flavors of specialty beers is further likely to complement the growth of the market. The surging socializing trends, particularly among millennials, to visit brewpubs and taprooms are further leading to the development of independent breweries. These beers are effectively enhancing their production capacity to cater to the surging demands of customers, thereby significantly contributing to the growth of the market.
The global specialty beer market can be segmented into the distribution channel, fermenting style, product, and others.
By distribution channel, the market can be segmented into independent regional craft brewing companies, contracting brewing company brewpub, and microbreweries.
By fermenting style, the market can be segmented into Belgian gueuze, slender red ale, Belgian fruit Lambic, and American sour.
By product, the market can be segmented into wassail, smoked beers, herb & spice beers, and fruit beers.
Europe accounts for the largest share in the global specialty beer market due to the increasing inclination of people towards specialty beers. Also, the growing numbers of brewpubs and microbreweries in the region further complement the growth of the regional market.
North America is expected to register a significant growth rate over the forecast period due to the growing consumer base in the region. Also, the technological advancements in brewing techniques and flavors are further inducing the growth of the regional market.
Some of the significant players in the global specialty beer market are New Belgium Brewing Company, The Boston Beer Company, The Lagunitas Brewing Company, Sierra Nevada, Anheuser-Busch InBev, Bell’s Brewery Inc., Sam Adams, Molson Coors, Heineken, The Gambrinus Company, D.G. Yuengling and Son, Stone & Wood Brewing Co., Feral Brewing Co., and Constellation Brands. To cite, Constellation Brands, Inc. in August 2017 announced its purchase of Florida-based Funky Buddha Brewery, reinforcing its strategy to lead the high-end beer segment in the United States.
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