Reportedly, Gerber—which is the leader in childhood nutrition—has collaborated with international recycling firm TerraCycle to help in presenting hard-to-recycle baby food packaging a fresh impetus. The two firms share values concerning eradicating waste and support the revival of tough to recycle baby food packaging on a nationwide scale. The contribution in the program is easy as parents can just sign up on the Gerber’s Recycling Program page on its site and mail in packaging that is not communally recyclable by utilizing a prepaid shipping label. After collection, the packaging is cleansed and melted in hard plastic that can be reshaped to make novel recycled products.

Tom Szaky—CEO and Founder of TerraCycle—said, “With this free recycling plan, Gerber is presenting parents an effortless approach to redirect waste from landfills by offering a liable system to dispose certain hard to recycle baby food packaging. Through the collection and later recycling these items, families can show their admiration for the environment by choosing the products for their children and how they eliminate the packaging.” The collectors can gain $1 for every pound of waste that is sent to TerraCycle via the company’s program and they can donate to a school or non-profit organization of their choice.

Recently, TerraCycle was in news for its new partnerships that aim to build closed-loop for food packaging and avoiding manufacturing waste. Thema Optical—which is an Italian producer of high-end and customized eyewear—with a U.S. factory division in Miami, has publicized a new recycling plan in collaboration with universal recycling leader TerraCycle. Reportedly, Thema manufacturers make unique eyewear with its patented 3D Acetate Technology and at the time of production, some acetate waste is left behind. With assistance from TerraCycle, Thema would recycle the extra acetate so that it can be refined into sheets and utilized in the production of new acetate products.